Netscape bigger than Digg?

August 9, 2007

Jason Calacanis, the man who transformed Netscape into a social news site, recently said that Netscape is bigger than Digg according to Quantcast, and asked at the end “Can anyone get to the bottom of these stats!??!?!
Well, the Social News Insider decided to get to the bottom of this indeed. In particular, to the very bottomg of the source code of Netscape’s pages. What did he find? All Netscape pages include the Quantcast code. Digg, on the other hand, doesn’t.

That might explain why, according to Quantcast, Netscape’s stats are bigger than Digg’s although every other stats/metrics sites claim the opposite. Does that make sense, Jason?

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